Weekly Digital News Roundup: April 9 – 13

Weekly Digital News Roundup: April 9 – 13

Facebook Acquires Instagram

  • Lovers of sepia tones and vintage filters were faced with two reasons to complain this week: Instagram, a popular photo-editing-and-sharing app that used to be exclusive to Apple devices, entered the Andriod market and was purchased by Facebook for a cool $1 billion. Hipsters were outraged.
  • In all seriousness, Facebook has had its eye on Instagram for a while. Last summer, the New York Times reported that Facebook was planning to add photo filters to its mobile app in an effort to one-up Instagram.
  • The buyout is an incredible exit for Instagram when you consider its humble beginnings. As a startup, the app was founded in October 2010 ad started with just nine employees. Since then, it has raised a total of $7.5 million. Instagram co-founder Kevin Systrom said on the company blog that the buyout shouldn’t change the app’s appeal. He writes, “You’ll still have all the same people that you follow…you’ll still be able to share to other social networks.”

Google+ is Looking Snazzy

  • Google has released a new design for its social network which emphasizes ease-of-use and a simple aesthetic. The changes are being released slowly over the next few days, so if you’ve yet to see the new network in action, check out this video for more info:
  • Some of the changes include a customizable Navigation bar, activity drawer, dedicated Hangouts page, and a new Explore page. Many of the updates are designed to facilitate comments and discussions; so, while Google+ may be a bit of a ghost town, at least it looks really nice.

Thompson: Yahoo is a “Media Company”

  • Yahoo’s workforce was recently cut by nearly 2,000 employees, which prompted CEO Scott Thompson to buckle down and develop a new plan of action for the company. His goal: an internet overhaul aimed at streamlining Yahoo and its services.
  • Per Thompson’s plan, Yahoo’s main focus will be its consumer business group, which functions as an umbrella for its network of news, e-commerce and social sites. The group will be led by Ross Levinsohn, formerly Yahoo’s executive vice president of the Americas region.
  • Additionally, the new Yahoo will have two more business units: a tech unit, in charge of developing the company’s platforms, and Regions, a sales-focusing group serving advertisers. More details on Thompson’s plan are expected to be unveiled once the company releases its Q1 results. But, in any case, Thompson seems set on establishing Yahoo as a media company.
Scott Kaufmann
[email protected]

Scott is Partner at Lucid Agency and a lover of all things technology, marketing, investing and entrepreneurship. Scott volunteers on the board of the Denver-based Nonprofit Celebrate EDU and as a mentor for SeedSpot (a Phoenix-based social startup incubator).

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