Organic Optimization Process

Organic Optimization Process

While working on a presentation, I put together a quick chart to help illustrate the process of Organic Optimization. I thought it might be interesting to share. As you can see, Organic Optimization relies heavily on both on-page and off-page optimization, and is a true ongoing process (at least if you want to achieve good results). Unfortunately, a lot of people are looking for a quick “one-time full optimization”. When we try to explain how that will only help temporarily, it can sometimes cause confusion and or frustration.

The Organic Optimization Process

The Organic Optimization Process

 

Scott Kaufmann
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Scott is Partner at Lucid Agency and a lover of all things technology, marketing, investing and entrepreneurship. Scott volunteers on the board of the Denver-based Nonprofit Celebrate EDU and as a mentor for SeedSpot (a Phoenix-based social startup incubator).

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