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Digital thinking, news, events and... cocktail recipes?
Lately there has been a lot of discussion about how to effectively measure social media campaigns. Should we measure impressions on a CPM basis, should we measure a 1st step interaction such as a video play or should we measure th...
Social media isn’t just for the young anymore; it’s also for the young at heart. I have been noticing the rapid adoption of social media by those a generation or even two, older than me....
There are two important elements in organic optimization. 1. On-page Optimization 2. Off-page Optimization...
Google Caffeine delivers new search engine results. This may be in response to Microsoft's new "Bing" platform....
While working on a presentation, I put together a quick chart to help illustrate the process of Organic Optimization. I thought it might be interesting to share. As you can see, Organic Optimization relies heavily on both on-page ...
I was reading through some general SEO materials before a presentation and I got a bit sidetracked into reading about historical SEO and the changes that have taken place over the years. In the last 6 years that SEO has really bec...