QR Codes

Marketers love QR codes. These black-and-white squares act as physical links that can be printed on most anything. Since they’re cheap to produce and simple to use if you own a smartphone, QR codes have been embraced by many maj...
Sometimes you can teach an old dog new tricks. Our new summer intern has taught us a few things.  While I was entertained to learn “how college kids get their software now-a-days”, i.e. the new method of software shar...
I read a great article today on adage. It discusses the evolution, and perhaps, demise of the QR code and why marketers shouldn’t waste a lot of time with them. I tend to agree…let me explain why....