Author: Holly

From the Lucid Test Kitchen Ever wonder what fuels our creative stream of ideas at Lucid Agency in downtown Tempe? With 17 coffee shops situated within one mile of our award-winning digital marketing agency, opportunity abounds fo...
Facebook is rolling out yet another Stories feature — this time on your News Feed After debuting Facebook Stories — its near identical clone of Snapchat Stories — in Ireland earlier this year, the company is rolling out its ...
Clear Channel Outdoor Americas and AT&T partner up to create billboard tracking According to the New York Times, if you pass a billboard while driving in the next few months, and there is a good chance the company that owns it...
Facebook tracks ads by the milliseconds According to Mashable, Facebook announced Friday they will provide millisecond-level data for ads on Facebook, Instagram and its online ad ecosystem Audience Network. Now, for the first tim...
Super Bowl hashtags fall to 30% in 2017 According to Marketing Land, hashtags were in 30 percent of Super Bowl 51 ads, down significantly from 45 percent last year. More ads used URLs than hashtags for the first time since Marketi...
Scientists turn dragonflies into tiny cyborg drones According to Mashable, one company has decided the ideal tiny drone should take its cues from the natural world of insects — specifically the dragonfly. When Draper, an indepe...
LinkedIn’s big redesign has finally arrived According to Mashable, LinkedIn is rolling out the redesigned version of its website, which adds new messaging and search features, a revamped feed and a simplified design that the...
AOL introduces BrandBuilder According to Marketing Land, AOL introduced a suite of new ad format programs under the umbrella name BrandBuilder at CES in Las Vegas on Thursday. The new programs — Director, Buyer and Beta — in...